I developed and wrote all of the copy for Omega TeleServe's website to help the company reposition itself from a reseller for major carriers to an expert in the emerging technology called SD-WAN or Software Defined Wide Area Network, which is a relatively inexpensive way for an enterprise to connect various locations. The site was launched in late 2017 and was credited for helping Omega win a significant SD-WAN installation in Northern Island.
As a followup to the launch of the Omega Website, I developed a weekly series of emails targeting current and potential customers. For this project, I also handled the design. Some of the emails were broadly targeted, while others focused on a single industry. Open rates ranged from 3% to 7%. Click on the links below to see samples.